The need to transform Science Communication from being multi-cultural via cross-cultural to intercultural
- When dealing with issues that are of high societal relevance, Earth sciences still face a lack of acceptance, which is partly rooted in insufficient communication strategies on the individual and local community level. To increase the efficiency of communication routines, science has to transform its outreach concepts to become more aware of individual needs and demands. The “encoding/decoding” concept as well as critical intercultural communication studies can offer pivotal approaches for this transformation.
Author details: | Simon SchneiderORCiDGND, Liv HeineckeORCiDGND |
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DOI: | https://doi.org/10.5194/adgeo-46-11-2019 |
ISSN: | 1680-7359 |
Title of parent work (English): | Advances in Geosciences |
Publisher: | Copernicus Publications |
Place of publishing: | Göttingen |
Publication type: | Article |
Language: | English |
Date of first publication: | 2019/01/31 |
Publication year: | 2019 |
Release date: | 2019/03/07 |
Issue: | 46 |
Number of pages: | 9 |
First page: | 11 |
Last Page: | 19 |
Funding institution: | Universität Potsdam |
Funding number: | PA 2019_08 |
Organizational units: | Mathematisch-Naturwissenschaftliche Fakultät / Institut für Geowissenschaften |
DDC classification: | 5 Naturwissenschaften und Mathematik / 55 Geowissenschaften, Geologie |
Peer review: | Referiert |
Grantor: | Publikationsfonds der Universität Potsdam |
Publishing method: | Open Access |
License (German): | CC-BY - Namensnennung 4.0 International |
External remark: | Zweitveröffentlichung in der Schriftenreihe Postprints der Universität Potsdam : Mathematisch-Naturwissenschaftliche Reihe ; 677 |