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New perspectives on issue analysis

  • Researchers have shown that structuring issues and organizing an agenda before a negotiation lead to improved negotiation performance. By using issue analysis, negotiators become aware of their own and their opponents' preferences on negotiation issues and are able to use this knowledge to optimize their degree of success. Following research on asymmetrical preferences in negotiations, we introduce a new approach for issue analysis that considers the identification of one-sided preferences, specifically a 0-preference for issues from one party. We conducted an experimental study to test if this type of preference for an issue (chance issue) yields strategic potential for a negotiator. We also examined whether the identification of these chance issues could be particularly relevant for a low-power party in negotiations with a power imbalance, to overcome the lower scope of action due to the weaker negotiating position. The results indicate initial verification that no preference at all for one issue could lead to higher individualResearchers have shown that structuring issues and organizing an agenda before a negotiation lead to improved negotiation performance. By using issue analysis, negotiators become aware of their own and their opponents' preferences on negotiation issues and are able to use this knowledge to optimize their degree of success. Following research on asymmetrical preferences in negotiations, we introduce a new approach for issue analysis that considers the identification of one-sided preferences, specifically a 0-preference for issues from one party. We conducted an experimental study to test if this type of preference for an issue (chance issue) yields strategic potential for a negotiator. We also examined whether the identification of these chance issues could be particularly relevant for a low-power party in negotiations with a power imbalance, to overcome the lower scope of action due to the weaker negotiating position. The results indicate initial verification that no preference at all for one issue could lead to higher individual performance and noneconomic outcomes. Joint performance was positively affected by 0-preference, even in unbalanced power situations.zeige mehrzeige weniger

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Metadaten
Verfasserangaben:Ernestine Cathérine SiebertORCiDGND, Uta HerbstORCiDGND
DOI:https://doi.org/10.1111/nejo.12379
ISSN:0748-4526
ISSN:1571-9979
Titel des übergeordneten Werks (Englisch):Negotiation journal
Untertitel (Englisch):one-sided preferences as a strategic source in multi-issue negotiations
Verlag:Wiley-Blackwell
Verlagsort:Oxford
Publikationstyp:Wissenschaftlicher Artikel
Sprache:Englisch
Datum der Erstveröffentlichung:16.11.2021
Erscheinungsjahr:2021
Datum der Freischaltung:08.06.2023
Freies Schlagwort / Tag:issue analysis; multi-issue negotiation; negotiation preparation; negotiation strategy; power imbalance; preference differences
Band:37
Ausgabe:4
Seitenanzahl:34
Erste Seite:485
Letzte Seite:518
Fördernde Institution:Projekt DEAL
Organisationseinheiten:Wirtschafts- und Sozialwissenschaftliche Fakultät / Wirtschaftswissenschaften
DDC-Klassifikation:3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft
Peer Review:Referiert
Publikationsweg:Open Access / Hybrid Open-Access
Lizenz (Deutsch):License LogoCC-BY-NC-ND - Namensnennung, nicht kommerziell, keine Bearbeitungen 4.0 International
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