Behavioral strategy
- Purpose: Behavioral strategy, as a cognitive- and social-psychological view on strategic management, has gained increased attention. However, its conceptualization is still fuzzy and deserves an in-depth investigation. The authors aim to provide a holistic overview and classification of previous research and identify gaps to be addressed in future research. Design/methodology/approach: The authors conducted a systematic literature review on behavioral strategy. The final sample includes 46 articles from leading management journals, based on which the authors develop a research framework. Findings: The results reveal cognition and traits as major internal factors. Besides, organizational and environmental contingencies are major external factors of behavioral strategy. Originality/value: To the authors’ best knowledge, this is the first holistic systematic literature review on behavioral strategy, which categorizes previous research.
Author details: | Imke HesselbarthORCiD, Alhamzah AlnoorORCiDGND, Victor TiberiusORCiDGND |
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DOI: | https://doi.org/10.1108/MD-09-2021-1274 |
ISSN: | 0025-1747 |
Title of parent work (English): | Management decision |
Subtitle (English): | a systematic literature review and research framework |
Publisher: | Emerald |
Place of publishing: | Bingley |
Publication type: | Article |
Language: | English |
Date of first publication: | 2023/04/07 |
Publication year: | 2023 |
Release date: | 2023/09/26 |
Tag: | Social and cognitive psychology; behavioral strategy; cognition; contingencies; systematic literature review; traits |
Volume: | 61 |
Issue: | 9 |
Number of pages: | 17 |
First page: | 2740 |
Last Page: | 2756 |
Organizational units: | Wirtschafts- und Sozialwissenschaftliche Fakultät / Wirtschaftswissenschaften / Fachgruppe Betriebswirtschaftslehre |
DDC classification: | 3 Sozialwissenschaften / 30 Sozialwissenschaften, Soziologie / 300 Sozialwissenschaften |
3 Sozialwissenschaften / 33 Wirtschaft / 330 Wirtschaft | |
6 Technik, Medizin, angewandte Wissenschaften / 65 Management, Öffentlichkeitsarbeit / 650 Management und unterstützende Tätigkeiten | |
Peer review: | Referiert |