New developments and approaches in consumer behaviour research
ISBN: | 3-7910-1140-5 |
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Publisher: | Schäffer-Poeschel |
Place of publishing: | Stuttgart |
Editor(s): | Ingo Balderjahn |
Publication type: | Monograph/Edited Volume |
Language: | English |
Year of first publication: | 1998 |
Publication year: | 1998 |
Release date: | 2017/03/24 |
Number of pages: | 343 S. |
Organizational units: | Wirtschafts- und Sozialwissenschaftliche Fakultät / Wirtschaftswissenschaften |