Florian Reith, Markus Seyfried

• The following article deals with the new-institutionalist concept of buffering. The concept describes in short, how organizations cope with external and internal demands in order to gain or maintain legitimacy. The article applies this approach to quality management in higher education. We argue, that the introduction of quality management is a reaction to external demands to achieve more quality in teaching and learning. Simultaneously, it functions as a buffer for other organizational subunits within the higher education institution and tries to prevent them from becoming overloaded with external demands. Based on interviews from a research project, the article shows, that both quality managers and higher education managers partly perceive quality management as service unit, which prevents the departments from exaggerating external demands.