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This essay shows in what sense Alexander von Humboldt created a new discourse on the New World. In his view of the Americas, he was able to subvert the dominantly spatial history of the 'new hemisphere' found in Cornelius de Pauw or Guillaume-Thomas Raynal by introducing dynamic and vectorial structures that allow us to focus on the Americas not as 'the other' but as a highly interrelated part of the world. Humboldt's Weltbewusstsein ('world consciousness') develops a new discourse that can be best understood as a complex answer to the second period of accelerated globalisation.