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Clefts are well-studied as a construction which induces emphasis on its clefted referent. However, little is known about the distribution of different stylistic forms of it-cleft variants. We report on a corpus study mining data from Twitter, targeting sentences clefting a pronoun in English. We examine the following features: case and syntactic role of the clefted pronoun, contraction of the copula, choice of complementiser and use of emphasis markers. The results show systematic associations between these features. A further comparison between the Twitter dataset and data from iWeb, a corpus of general-use web language, shows significant differences in levels of emphasis and formality, positioning Twitter language in the middle of the conceptual orality spectrum.