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The politics of zoom

  • Following the mandate in the Paris Agreement for signatories to provide “climate services” to their constituents, “downscaled” climate visualizations are proliferating. But the process of downscaling climate visualizations does not neutralize the political problems with their synoptic global sources—namely, their failure to empower communities to take action and their replication of neoliberal paradigms of globalization. In this study we examine these problems as they apply to interactive climate‐visualization platforms, which allow their users to localize global climate information to support local political action. By scrutinizing the political implications of the “zoom” tool from the perspective of media studies and rhetoric, we add to perspectives of cultural cartography on the issue of scaling from our fields. Namely, we break down the cinematic trope of “zooming” to reveal how it imports the political problems of synopticism to the level of individual communities. As a potential antidote to the politics of zoom, we recommend aFollowing the mandate in the Paris Agreement for signatories to provide “climate services” to their constituents, “downscaled” climate visualizations are proliferating. But the process of downscaling climate visualizations does not neutralize the political problems with their synoptic global sources—namely, their failure to empower communities to take action and their replication of neoliberal paradigms of globalization. In this study we examine these problems as they apply to interactive climate‐visualization platforms, which allow their users to localize global climate information to support local political action. By scrutinizing the political implications of the “zoom” tool from the perspective of media studies and rhetoric, we add to perspectives of cultural cartography on the issue of scaling from our fields. Namely, we break down the cinematic trope of “zooming” to reveal how it imports the political problems of synopticism to the level of individual communities. As a potential antidote to the politics of zoom, we recommend a downscaling strategy of connectivity, which associates rather than reduces situated views of climate to global ones.show moreshow less

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Author details:Birgit SchneiderORCiDGND, Lynda Walsh
DOI:https://doi.org/10.1002/geo2.70
ISSN:2054-4049
Title of parent work (English):Geo: Geography and Environment
Subtitle (English):Problems with downscaling climate visualizations
Publisher:Wiley-Blackwell
Place of publishing:Hoboken
Publication type:Article
Language:English
Date of first publication:2019/01/30
Publication year:2019
Release date:2019/02/19
Tag:climate change; climate services; climate visualization; connectivity; downscaling; spherical; synopticism; zoom
Volume:6
Issue:1
Number of pages:11
Funding institution:Universität Potsdam
Funding number:PA 2019_11
Organizational units:Philosophische Fakultät / Institut für Künste und Medien
DDC classification:5 Naturwissenschaften und Mathematik / 55 Geowissenschaften, Geologie / 550 Geowissenschaften
Peer review:Referiert
Grantor:Publikationsfonds der Universität Potsdam
Publishing method:Open Access
License (German):License LogoCC-BY-NC - Namensnennung, nicht kommerziell 4.0 International
External remark:Zweitveröffentlichung in der Schriftenreihe Postprints der Universität Potsdam : Philosophische Reihe ; 159
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