TY - JOUR A1 - Fredrich, Viktor A1 - Bouncken, Ricarda B. A1 - Tiberius, Victor T1 - Dyadic business model convergence or divergence in alliances? BT - a configurational approach JF - Journal of business research N2 - In this study, we contribute to the scholarly conversation on firm-level business model changes following a neoconfigurational approach. By exploring configurations of business model changes over time, we add the direction of business model changes-namely business model convergence or divergence-as a vital avenue to the business model innovation literature. We identify necessary business model convergence and divergence recipes in a sample of N = 217 strategic dyadic alliances. Firstly, technological proximity emerges as a single precondition to both converging and diverging business models. Secondly, business models between competitors either converge through complementarities or tend not to change relative to each other. Thirdly, equity participation enables business model divergence through co-specialization. We conclude with a discussion of business model trajectories and future research directions. KW - Business model innovation KW - Business model changes KW - Convergence vs KW - divergence KW - Strategic alliances KW - Fuzzy -set qualitative comparative KW - analysis KW - (fsQCA) Y1 - 2022 U6 - https://doi.org/10.1016/j.jbusres.2022.08.046 SN - 0148-2963 SN - 1873-7978 VL - 153 SP - 300 EP - 308 PB - Elsevier CY - New York ER -