@article{PetrishchevaRienerSchildbergHoerisch2021, author = {Petrishcheva, Vasilisa and Riener, Gerhard and Schildberg-H{\"o}risch, Hannah}, title = {Loss aversion in social image concerns}, series = {Experimental economics : a journal of the Economic Science Association}, volume = {26}, journal = {Experimental economics : a journal of the Economic Science Association}, number = {3}, publisher = {Springer Science + Business Media B.V.}, address = {Dordrecht}, issn = {1386-4157}, doi = {10.1007/s10683-022-09782-7}, pages = {622 -- 645}, year = {2021}, abstract = {Does loss aversion apply to social image concerns? In a laboratory experiment, we first induce social image in a relevant domain, intelligence, through public ranking. In a second stage, subjects experience a change in rank and are offered scope for lying to improve their final, also publicly reported rank. Subjects who care about social image and experience a decline in rank lie more than those experiencing gains. Moreover, we document a discontinuity in lying behavior when moving from rank losses to gains. Our results are in line with loss aversion in social image concerns.}, language = {en} }