@article{MuellerSeitzDautzenbergCreusenetal.2009, author = {M{\"u}ller-Seitz, Gordon and Dautzenberg, Kirsti and Creusen, Utho and Stromereder, Christine}, title = {Customer acceptance of RFID technology : evidence from the German electronic retail sector}, issn = {0969-6989}, year = {2009}, language = {en} }