@article{LangeKrahe2014,
  author    = {Lange, Jens and Krah{\´e}, Barbara},
  title     = {The effects of information form and domain-specific knowledge on choice deferral},
  series = {Journal of economic psychology : research in economic psychology and behavioral economics},
  volume    = {43},
  journal   = {Journal of economic psychology : research in economic psychology and behavioral economics},
  publisher = {Elsevier},
  address   = {Amsterdam},
  issn      = {0167-4870},
  doi       = {10.1016/j.joep.2014.05.001},
  pages     = {92 -- 104},
  year      = {2014},
  abstract  = {Three studies examined the effect of information form on choice deferral in consumer choice and explored the moderating role of knowledge about the product domain. Two theoretical approaches were contrasted: (1) The process approach predicting that choice deferral varies as a function of information form, and (2) the communication approach predicting an interaction of information form and domain-specific knowledge. Participants were presented with different laptops described in an absolute (e.g. '300 GB hard disc'), evaluative-numerical (e.g. 'hard disc with 30 out of 100 points in an expert rating') or evaluative-verbal (e.g. 'bad hard disc') information form, and they could choose to buy one of the laptops or defer. Domain-specific knowledge was also assessed. In Study 1, evaluative-numerical and evaluative-verbal values led to more deferral in people with high domain-specific knowledge. The pattern for evaluative-numerical and evaluative-verbal values was replicated for a different information organization in Study 2. Study 3 showed that absolute values led to more deferral the less knowledgeable participants were and demonstrated that domain-specific knowledge and deferral were unrelated when absolute and evaluative-verbal values were presented in combination. In sum, the results support the communication approach and have methodological implications for decision research and theoretical implications for understanding choice deferral in real-life decisions. (C) 2014 Elsevier B.V. All rights reserved.},
  language  = {en}
}