@article{BalderjahnLeeSeegebarthetal.2019,
  author    = {Balderjahn, Ingo and Lee, Michael S. W. and Seegebarth, Barbara and Peyer, Mathias},
  title     = {A sustainable pathway to consumer wellbeing},
  series = {The Journal of consumer affairs},
  volume    = {54},
  journal   = {The Journal of consumer affairs},
  number    = {2},
  publisher = {Wiley},
  address   = {Malden, Mass.},
  issn      = {0022-0078},
  doi       = {10.1111/joca.12278},
  pages     = {456 -- 488},
  year      = {2019},
  abstract  = {This study investigates the effect of different anticonsumption constructs on consumer wellbeing. The study assumes that people will only lower their level of consumption if doing so does not also lower personal wellbeing. More precisely, this research investigates how specific subtypes of sustainable anticonsumption (e.g., voluntary simplicity, collaborative consumption, and debt-free living) relate to different states of consumer's wellbeing (e.g., financial, psychosocial, and subjective wellbeing). This work also examines whether consumer empowerment can improve personal wellbeing and strengthen the anticonsumption wellbeing relationship. The results show that voluntarily foregoing consumption does not reduce wellbeing and consumer empowerment plays a significant role in supporting sustainable pathways to consumer wellbeing. This study reasons that empowerment improves consumer sovereignty, but may be detrimental for consumers heavily concerned about debt-free living. The present investigation concludes by proposing implications for public and consumer policymakers wishing to promote appropriate sustainable (anticonsumption) pathways to consumer wellbeing.},
  language  = {en}
}
@incollection{BalderjahnHedergottAppenfelleretal.2021,
  author    = {Balderjahn, Ingo and Hedergott, Doreen and Appenfeller, Dennis and Peyer, Mathias},
  title     = {Choice-Based Conjointanalyse},
  series = {Conjointanalyse},
  booktitle = {Conjointanalyse},
  editor    = {Baier, Daniel and Brusch, Michael},
  edition   = {2., {\"u}berarbeitete und erweiterte},
  publisher = {Springer Gabler},
  address   = {Berlin ; Heidelberg},
  isbn      = {978-3-662-63363-2},
  doi       = {10.1007/978-3-662-63364-9_8},
  pages     = {185 -- 203},
  year      = {2021},
  abstract  = {Die auswahlbasierte oder auch Choice-Based Conjointanalyse (CBC) ist die derzeit wohl beliebteste Variante der Conjointanalyse. Gr{\"u}nde daf{\"u}r bestehen einerseits in der leichten Verf{\"u}gbarkeit benutzerfreundlicher Software (z.B. R, Sawtooth Software), andererseits weist das Verfahren aufgrund seiner Sonderstellung auch aus methodischer sowie praktischer Sicht St{\"a}rken auf. So werden bei einer CBC im Gegensatz zur bewertungsbasierten Conjointanalyse keine Pr{\"a}ferenzurteile, sondern diskrete Entscheidungen der Auskunftspersonen erhoben und ausgewertet. Bei der CBC handelt es sich also genau genommen um eine Discrete Choice Analyse (DCA), die auf ein conjointanalytisches Erhebungsdesign angewandt wird. Beide Bezeichnungen werden nach wie vor verwendet, die Methodik wird in diesem Kapitel grundlegend und anhand eines Anwendungsbeispiels diskutiert.},
  language  = {de}
}
@article{BalderjahnHedergottPeyer2008,
  author    = {Balderjahn, Ingo and Hedergott, Doreen and Peyer, Mathias},
  title     = {Choice-based Conjointanalyse},
  series = {Conjointanalyse : Methoden, Anwendungen, Praxisbeispiele},
  journal   = {Conjointanalyse : Methoden, Anwendungen, Praxisbeispiele},
  publisher = {Springer},
  address   = {Heidelberg},
  isbn      = {978-3-642-00753-8},
  pages     = {129 -- 146},
  year      = {2008},
  language  = {en}
}
@article{BalderjahnPeyerPaulssen2013,
  author    = {Balderjahn, Ingo and Peyer, Mathias and Paulssen, Marcel},
  title     = {Consciousness for fair consumption - conceptualization, scale development and empirical validation},
  series = {International journal of consumer studies},
  volume    = {37},
  journal   = {International journal of consumer studies},
  number    = {5},
  publisher = {Wiley-Blackwell},
  address   = {Hoboken},
  issn      = {1470-6423},
  doi       = {10.1111/ijcs.12030},
  pages     = {546 -- 555},
  year      = {2013},
  abstract  = {Sustainable consumption means that consumers act in an environmentally and socially responsible manner. Compared with the vast amount of studies concerning environmentally conscious consumer behaviour, relatively little is known about socially conscious consumption. The present paper focuses on fair consumption as an important aspect of social consumption. In our study, consciousness for fair consumption (CFC) is defined as a latent disposition of consumers to prefer products that are produced and traded in compliance with fair labour and business practices. A scale to measure CFC was conceptualized and tested in three independent empirical studies. Two studies were conducted at European universities (2010 and 2012) and used 352 and 362 undergraduate business students respectively. The third study, conducted in 2011, used 141 employees at a European university. The results confirmed the reliability and validity of the new CFC scale across samples. While being moderately related to other aspects of sustainable consumption such as ecological concern and moral reasoning, CFC was significantly distinct from those concepts. Most importantly, it was established that the CFC, as measured by the new CFC scale, is a strong determinant of consumption of fair trade products that has been neglected in existing research.},
  language  = {en}
}
@article{BalderjahnPeyerPaulssen2013,
  author    = {Balderjahn, Ingo and Peyer, Mathias and Paulssen, Marcel},
  title     = {Consciousness for fair consumption : conceptualization, scale development and empirical validation},
  series = {International Journal of Consumer Studies},
  volume    = {37},
  journal   = {International Journal of Consumer Studies},
  number    = {5},
  publisher = {Wiley-Blackwell},
  address   = {Oxford},
  issn      = {1470-6431},
  doi       = {10.1111/ijcs.12030},
  pages     = {546 -- 555},
  year      = {2013},
  abstract  = {Sustainable consumption means that consumers act in an environmentally and socially responsible manner. Compared with the vast amount of studies concerning environmentally conscious consumer behaviour, relatively little is known about socially conscious consumption. The present paper focuses on fair consumption as an important aspect of social consumption. In our study, consciousness for fair consumption (CFC) is defined as a latent disposition of consumers to prefer products that are produced and traded in compliance with fair labour and business practices. A scale to measure CFC was conceptualized and tested in three independent empirical studies. Two studies were conducted at European universities (2010 and 2012) and used 352 and 362 undergraduate business students respectively. The third study, conducted in 2011, used 141 employees at a European university. The results confirmed the reliability and validity of the new CFC scale across samples. While being moderately related to other aspects of sustainable consumption such as ecological concern and moral reasoning, CFC was significantly distinct from those concepts. Most importantly, it was established that the CFC, as measured by the new CFC scale, is a strong determinant of consumption of fair trade products that has been neglected in existing research.},
  language  = {en}
}
@article{BalderjahnBuerkeKirchgeorgetal.2013,
  author    = {Balderjahn, Ingo and Buerke, Anja and Kirchgeorg, Manfred and Peyer, Mathias and Seegebarth, Barbara and Wiedmann, Klaus-Peter},
  title     = {Consciousness for sustainable consumption : scale development and new insights in the economic dimension of consumers' sustainability},
  series = {AMS review : official publication of the Academy of Marketing Scienc},
  volume    = {3},
  journal   = {AMS review : official publication of the Academy of Marketing Scienc},
  number    = {4},
  publisher = {Springer},
  address   = {New York},
  issn      = {1869-814X},
  doi       = {10.1007/s13162-013-0057-6},
  pages     = {181 -- 192},
  year      = {2013},
  abstract  = {The "triple bottom line" concept (planet, people, and profit) represents an important guideline for the sustainable, hence future-oriented, development of societies and for the behaviors of all societal members. For institutions promoting societal change, as well as for companies being confronted with growing expectations regarding compelling contributions to sustainable changes, it is of great importance to know if, and to what extent, consumers have already internalized the idea of sustainability. Against the background of existing research gaps regarding a comprehensive measurement of the consciousness for sustainable consumption (CSC), the authors present the result of a scale development. Consciousness was operationalized by weighting personal beliefs with the importance attached by consumers to sustainability dimensions. Four separate tests of the CSC scale indicated an appropriate psychometric quality of the scale and provided support for this new measurement approach that incorporates the environmental, social and economic dimensions of sustainability.},
  language  = {en}
}
@article{BalderjahnPeyer2012,
  author    = {Balderjahn, Ingo and Peyer, Mathias},
  title     = {Das Bewusstsein f{\"u}r fairen Konsum : Konzeptualisierung, Messung und Wirkung},
  series = {Die Betriebswirtschaft : DBW},
  volume    = {72},
  journal   = {Die Betriebswirtschaft : DBW},
  number    = {4},
  publisher = {Sch{\"a}ffer-Poeschel},
  address   = {Stuttgart},
  issn      = {0342-7064},
  pages     = {343 -- 364},
  year      = {2012},
  abstract  = {Die vorliegende Arbeit fokussiert auf den fairen Konsum als Teil des ethischen Konsums. Unter fairem Konsum verstehen wir Kaufentscheidungen, die unter Ber{\"u}cksichtigung der Einhaltung fairer Arbeits- und Gesch{\"a}ftsbedingungen bei der Herstellung von Produkten erfolgen. Unter Einsatz einer neu entwickelten Skala zur Messung des fairen Konsumbewusstseins k{\"o}nnen wir empirisch nachweisen, dass Produkte mit einem Fairtrade-Siegel Konsumenten einen moralischen Zusatznutzen vermitteln k{\"o}nnen, f{\"u}r den sie bereit sind, einen Mehrpreis zu zahlen.},
  language  = {de}
}
@article{BalderjahnGloecknerPeyer2010,
  author    = {Balderjahn, Ingo and Gl{\"o}ckner, Alexandra and Peyer, Mathias},
  title     = {Die LOHAS im Kontext der Sinus-Milieus},
  series = {Marketing review St. Gallen : die neue Thexis-Marketingfachzeitschrift f{\"u}r Theorie und Praxis},
  volume    = {27},
  journal   = {Marketing review St. Gallen : die neue Thexis-Marketingfachzeitschrift f{\"u}r Theorie und Praxis},
  number    = {5},
  publisher = {Thexis Verlag},
  address   = {St. Gallen},
  issn      = {1865-6544},
  doi       = {10.1007/s11621-010-0076-8},
  pages     = {36 -- 41},
  year      = {2010},
  abstract  = {Aktuelle Diskussionen im Kontext des nachhaltigen Konsums sind ohne den LOHAS (Lifestyle of Health and Sustainability) als neuartige Zielgruppe kaum noch denkbar. Auch wenn der LOHAS die zentralen Anforderungen an das Lebensstilkonzept erf{\"u}llt, so lassen sich die abgeleiteten Implikationen nur schwierig in ein operativ erfolgreiches Nachhaltigkeitsmarketing {\"u}bertragen. Die Verortung des LOHAS innerhalb der Sinus-Milieus kann die Unsch{\"a}rfe dieses Ansatzes reduzieren und so zus{\"a}tzlich Informationen f{\"u}r das Marketing bereitstellen.},
  language  = {de}
}
@incollection{PeyerZiesemerBalderjahnetal.2017,
  author    = {Peyer, Mathias and Ziesemer, Florence and Balderjahn, Ingo and Klemm, Alexandra},
  title     = {Die Messung des nachhaltigen Konsumbewusstseins mit der CSC-Skala},
  series = {Politics vs. economics : consequences and economic challenges for the East-West partnership},
  booktitle = {Politics vs. economics : consequences and economic challenges for the East-West partnership},
  publisher = {WeltTrends},
  address   = {Potsdam},
  isbn      = {978-3-945878-62-0},
  pages     = {215 -- 227},
  year      = {2017},
  language  = {de}
}
@phdthesis{Peyer2014,
  author    = {Peyer, Mathias},
  title     = {Faires Konsumentenverhalten : Analyse von Einflussfaktoren auf die Kaufentscheidung und Zahlunsbereitschaft f{\"u}r faire Produkte},
  series = {Studien zum Konsumverhalten},
  volume    = {57},
  journal   = {Studien zum Konsumverhalten},
  publisher = {Kovac},
  address   = {Hamburg},
  isbn      = {978-3-8300-754-1},
  issn      = {1613-9100},
  pages     = {287, CII S.},
  year      = {2014},
  language  = {de}
}