TY  - JOUR
A1  - Balderjahn, Ingo
A1  - Buerke, Anja
A1  - Kirchgeorg, Manfred
A1  - Peyer, Mathias
A1  - Seegebarth, Barbara
A1  - Wiedmann, Klaus-Peter
T1  - Consciousness for sustainable consumption : scale development and new insights in the economic dimension of consumers’ sustainability
T2  - AMS review : official publication of the Academy of Marketing Scienc
N2  - The “triple bottom line” concept (planet, people, and profit) represents an important guideline for the sustainable, hence future-oriented, development of societies and for the behaviors of all societal members. For institutions promoting societal change, as well as for companies being confronted with growing expectations regarding compelling contributions to sustainable changes, it is of great importance to know if, and to what extent, consumers have already internalized the idea of sustainability. Against the background of existing research gaps regarding a comprehensive measurement of the consciousness for sustainable consumption (CSC), the authors present the result of a scale development. Consciousness was operationalized by weighting personal beliefs with the importance attached by consumers to sustainability dimensions. Four separate tests of the CSC scale indicated an appropriate psychometric quality of the scale and provided support for this new measurement approach that incorporates the environmental, social and economic dimensions of sustainability.
KW  - Sustainability
KW  - Consciousness for sustainable consumption
KW  - Scale development
Y1  - 2013
UR  - https://publishup.uni-potsdam.de/frontdoor/index/index/docId/9684
SN  - 1869-814X
SN  - 1869-8182
VL  - 3
IS  - 4
SP  - 181
EP  - 192
PB  - Springer
CY  - New York
ER  -