@article{HerbstKemmerlingNeale2017,
  author    = {Uta Herbst and Birte Christina Kemmerling and Margaret A. Neale},
  title     = {All in, one-at-a-time or somewhere in the middle?},
  journal   = {The journal of business \& industrial marketing},
  series    = {Leveraging the composition and size of the negotiating package},
  volume    = {32},
  number    = {4},
  pages     = {580 -- 586},
  doi       = {10.1108/JBIM-12-2015-0251},
  year      = {2017},
}