@inproceedings{FabianBenderWeimann2015,
  author    = {Benjamin Fabian and Benedict Bender and Lars Weimann},
  title     = {E-Mail tracking in online marketing},
  booktitle = {Proceedings of the 12th International Conference on Wirtschaftsinformatik},
  number    = {74},
  series    = {Methods, Detection, and Usage},
  url       = {https://aisel.aisnet.org/wi2015/74},
  year      = {2015},
}